Cooperation project

Ontario / Québec

(2021-2022)

Description

Selection, training and coordination of young explorers from Quebec and Ontario on interprovincial mobility missions to promote the Canadian Francophonie through sustainable travel.

The issues

  • Promote the Canadian Francophonie in Ontario and Quebec
  • Highlighting Francophone and sustainable tourism initiatives
  • Strengthen the ties between Quebecers and Francophones and Francophiles in Canada

The objectives

Impacts on Francophone youth

  • 4 Franco-Ontarians (18-35 years old) recruited to participate in the training activities of the Academy of Explorers Camp
  • 20 Quebecers (18-35 years old) selected to participate in the training activities of the Academy of Explorers Camp, including 4 directly involved in this project
  • 4 Quebec explorers sent to discover target Francophone or bilingual communities in Ontario
  • 4 Franco-Ontarian explorers sent to discover Quebec communities involved in sustainable tourism

Impacts on the Francophone and bilingual tourism industry

  • 40 new accommodations and 120 activities in Quebec and Ontario promoted on the Vaolo platform following explorations
  • 200 tourism businesses directly or indirectly impacted in Ontario and Quebec
  • Creation of inspiring French-language content highlighting Ontario-Quebec interprovincial routes and tours

Collaborations and impacts on relations in the Francophonie

  • Establishment of an initial partnership between Société Économique de l’Ontario and Village Monde and long-term cooperation between the two organizations
  • Ongoing and sustainable Franco-Ontarian exchanges involving youth, entrepreneurs, etc.
  • Openness to collaborating on pan-Canadian tourism projects such as the Francophone heritage, cultural and tourism corridor developed by RDÉE Canada and its national network.

The actions

Identification of sustainable and responsible tourism initiatives

  • Identification of target regions where there is a high proportion of Francophones and a recognized tourist and cultural activity
  • Mapping of Francophone and bilingual sustainable tourism initiatives in Ontario and the provinces bordering Quebec

Training young Quebecers and Ontarians to be explorers

  • Selection of candidates
  • Training with a series of lectures and preparatory activities
  • Exploration: discovery of sustainable tourism initiatives identified in each province
  • Labelling of the visited tourism initiatives 

Organization of the Academy of Explorers Camp

  • Creation of workshops, conferences and activities in nature
  • Sharing experiences with other explorers
  • Reflection on the tourism of tomorrow

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